Sizing and deploying your sales force is a critical task – it can make or break a young company’s ability to hit forecast or affect a mature product’s ability to maintain market share in the face of competitive pressure. While there are a lot of data that can be analyzed to optimize deployment, there are always ‘soft’ factors and implicit knowledge that influence sales leadership.
At Trinity, we understand what it takes to plan a sales force. We appreciate your specific therapeutic market, have analytical dexterity with the data, possess expertise with specialized software tools, and have the leadership skills to gather and leverage local knowledge from sales executives to fine tune territory boundaries and workloads.
Even after sales forces are deployed, we recognize the need to adjust as your business evolves. We continuously support your organization and sales teams by reviewing deployment tweaks through workload balancing, incentive compensation impact, and key customer coverage.